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IF DESIGN AWARD FOR BIOTOPIA

25 April 2018

Once again BIOTOPIA has been awarded a price for its new Brand Design: The IF DESIGN AWARD 2018.

Webseite DesignpreiseThis internationally recognised price since 1953 annually highlights outstanding industry and communication design. The jury of this year's iF DESIGN AWARD states: "With the groundbreaking name BIOTOPIA, a vivid logo and the stimulating strapline 'Explore Life' the Bavarian Museum of Natural History has reinvented itself. Stressing the letter 'O', the brand design's wordmark refers to the the nature of life itself. It invites the viewer to engage with the brand, aiming for identification. The logo harnesses curiosity for the museum's goal: the exploration of life sciences, leading towards a more balanced relationship between all living beings. The brand design makes the reinvention of the museum come alive, turns citizens into scientists and works as a lighthouse for life sciences half a decade before the museum opens."
Thanks and congratulations to our design agency "Zeichen & Wunder"!

BIOTOPIA –
Naturkundemuseum Bayern
Botanisches Institut
Menzinger Str. 67
80638 München, Germany

BIOTOPIA Lab:

Phone: +49 (0)89 178 61-411
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Pressekontakt:

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Sonstige Anfragen:

Phone: +49 (0)89 178 61-422
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© BIOTOPIA - Naturkundemuseum Bayern

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